Unfinished
Notes on Building in a World That Never Stops Changing
Written and evolving with Haider Ali
About the book
A field notebook for builders who learn in motion—launching fast, listening harder, and iterating toward outcomes that matter.
Who it’s for
- Founders and entrepreneurs
- Product managers
- Product builders and UX leaders
- Startup teams moving fast
You’ll discover
- How to ship with momentum instead of waiting for perfect
- Ways to build products that evolve with what users actually need
- Why shipping “unfinished” is how teams learn and grow
- Practices to find clarity amid the chaos of building
Speaking & Workshops
Plan a keynote, workshop, or book club session tailored to your team. Share questions, collaborate, and explore how staying unfinished can unlock innovation.
Recent writing
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Unfinished — Sample Chapter
Read a free sample from Unfinished — a living manuscript about crafting experiences that evolve with people, systems, and time.
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When Design Systems Become Monuments
Why most design frameworks fail—and how to build systems that stay alive through continuous evolution and intelligent adaptation.
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Chapter 3: Building Trust When the Ground Keeps Shifting
Why your roadmap doesn't match your promises—and what design leaders can do about it.